Reflecting on 2022

Let me take a short moment to reflect on 2022. I had fun experimenting with plenty of short videos and longer interviews. For the first time, I invited experts to in-depth talks. My big focus was putting together more content on pairing typefaces and creating the Pairing Type online course. Also, the coaching calls gained some traction in 2022. While doing all that, the Font Friday recommendations continued, now counting 99 editions 🤯!

YouTube

I focused more on connections than on learning content, like in 2021. Publishing reviews, coaching calls, and talks with experts. The most popular videos were the Font Matrix and the Font Choice Webinar.

  • The YouTube Channel is now at 3.36K subscribers (+1.2K in this year)
  • 10 videos were published, of which
  • 5 are talks, that I also released as podcast
  • 27 Shorts, which are also on Instagram and TikTok.

Pairing Typefaces

My main focus for 2022 with:

Podcasts & Talks

A few high quality podcasts and events I had the pleasure to participate in:

Newsletter

Thanks for your engagement, comments and replies. And also to all the foundries that provided the typefaces for review. In 2022:

  • 50 Font Reviews were published, and
  • Sent to 1,441 subscribers (+441 in this year).

Earnings in 2022

Since you and you’re following are making this project possible, I also want to be transparent with you about what I’m earning from Pimp my Type. This year for the first time something 😅, since I’m offering stuff, compared to the first year. The biggest chunk came from speaking, but also my online course got me some income.

1 Speaking engagement€ 2,500
Online courses (Pairing Typefaces, live)€ 1,424
1 Coaching Call€ 153
Buy me a Coffee donations€ 118
2022 Total€ 4,195

Right now, I’m planning out content for 2023. What are you most interested in? Where can I help you even more? Let me know in the comments below! But most of all, thanks for being a part of Pimp my Type. Have a wonderful rest of the year!

Cheers ¶ Oliver

3 Comments

  1. Congrats on finishing 2022 strong! I’ve enjoyed reading your articles over the past year and the Font Friday gave me something to look forward to every week. I can’t thank you enough for all I’ve learned from your blog and Youtube channel. I’m looking forward to what’s planned for 2023.

    I think an interesting idea for an article would be how line-height is handled in the web browser. It’s a common pain point web developers and designers face.

    Here’s some resources on that issue:
    https://github.com/w3c/csswg-drafts/issues/3240
    https://medium.com/microsoft-design/leading-trim-the-future-of-digital-typesetting-d082d84b202

  2. Hi Oliver,
    I’m new to your website so not sure if you’ve already done this, but I’d like to see some articles or videos about notable type designers and characteristics they carried from one typeface to another.

    PS great website/channel. I found it from seeing Grandview while scrolling through the menu in MS Word then searching for info about it, discovering the five next-gen windows typefaces, then your site came up. (I like Grandview and Skeena.)

    1. The ways of the web are always a bit mystical, right? 😉 Thanks for the feedback and suggestion, Stephen! I’ll take that into consideration for upcoming content.

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